tag:blogger.com,1999:blog-56798712012-04-16T15:04:03.525+10:00A run down of the Australian Web. Featuring unbiased editorial and unmitigated opinion from Oz_GuyOz_Guyhttp://www.blogger.com/profile/08841966128049797586noreply@blogger.comBlogger66125tag:blogger.com,1999:blog-5679871.post-1110803346850968872005-03-14T23:29:00.000+11:002005-03-14T23:29:06.850+11:00

Yahoo! Australia & NZ Dunno if I've been asleep.. (and clearly from the number of posts from me lately I have been..) but did Yahoo! update their homepage recently? Me thinks yes. Plus an interesting article about Yahoo!'s new API and the Re-branding of their advertising arm Overture.

Oz_Guyhttp://www.blogger.com/profile/08841966128049797586noreply@blogger.comtag:blogger.com,1999:blog-5679871.post-1103458797956248902004-12-19T23:19:00.000+11:002004-12-19T23:19:57.956+11:00

Yahoo! Partners with X1 for Desktop Search Clickz give a good wrap up of the potential Yahoo! offering and the specter of MSN's own desktop tool. PS: Apologies for the break in programming. A combination of computer issues, holidays and work has kept me tied up. Will be posting more of the silly season!

Oz_Guyhttp://www.blogger.com/profile/08841966128049797586noreply@blogger.comtag:blogger.com,1999:blog-5679871.post-1098709380955866692004-10-25T23:03:00.000+10:002004-10-25T23:03:00.956+10:00

Google Desktop Search Launched Danny wraps up the latest release of Google's Desktop Search.... but beware the privacy implication campers...

Oz_Guyhttp://www.blogger.com/profile/08841966128049797586noreply@blogger.comtag:blogger.com,1999:blog-5679871.post-1097748545849260242004-10-14T20:09:00.000+10:002004-10-14T20:09:05.850+10:00

Google begins work on speech search In conjunction with a newly opened R&D office in Bangalore, India, Google hinted its direction toward speech and multi media search. Multimedia search has been around for years under the popular Singing Fish brand. I'm positive a different way to find your favorite sound bytes will be smiled upon by the searching audience!

Oz_Guyhttp://www.blogger.com/profile/08841966128049797586noreply@blogger.comtag:blogger.com,1999:blog-5679871.post-1097053944435213152004-10-06T19:12:00.000+10:002004-10-06T19:12:24.436+10:00

My Yahoo! Search Hot on the heels of personal search rivals Ask Jeeves and A9, Yahoo on has released a beta version its personalised search offering allowing the punters to keep a "Personal Web". MyYahoo!Search boasts some interesting features allowing you to save and share the results you like, block the ones you don't and keep them all for the next time you want information on the subject at

Oz_Guyhttp://www.blogger.com/profile/08841966128049797586noreply@blogger.comtag:blogger.com,1999:blog-5679871.post-1094736429158336472004-09-09T23:27:00.000+10:002004-09-09T23:27:09.156+10:00

24/7 Real Media Announces Acquisition of Decide Interactive One of the larger Australian SEM companies, Decide Interactive was acquired recently in a trend that will see more consolidation as agencies adopt SEM as part of the overall interactive strategies. With a good client list and some interesting technology, 24/7 is now placed well to move forward in search and have bought themselves a

Oz_Guyhttp://www.blogger.com/profile/08841966128049797586noreply@blogger.comtag:blogger.com,1999:blog-5679871.post-1093267501580882342004-08-23T23:25:00.000+10:002004-08-23T23:25:01.580+10:00

Yahoo Search to power requests for OptusNet OptusNet was another major publisher/portal to sign on with Yahoo! this time at the expense of Sensis. According to the article, OptusNet, Australia's second largest telco, decided to end the three-year relationship to take advantage of Yahoo!s "relevant, timely and comprehensive search results".

Oz_Guyhttp://www.blogger.com/profile/08841966128049797586noreply@blogger.comtag:blogger.com,1999:blog-5679871.post-1092549006284102992004-08-15T15:50:00.000+10:002004-08-15T15:50:06.283+10:00

with investors getting cautious With bidding starting next week, the financial community's exuberance is waning for the much anticipated IPO. With Google settling a patent dispute with Yahoo/Overture just days before IPO, and share counting blunders abound, the internet company may be scrambling to reach the high price they have set for themselves. The auction system is in their favor of

Oz_Guyhttp://www.blogger.com/profile/08841966128049797586noreply@blogger.comtag:blogger.com,1999:blog-5679871.post-1091704281584743362004-08-05T21:11:00.000+10:002004-08-05T21:11:21.583+10:00

Yahoo! Australia & NZ Local Search Yahoo! made a surprise entrance into the local market alongside their US cousins with a search service allowing Australians to find local business more easily. Sensis of course are the other main player in AU vying for the local search market, leveraging off their Yellow Pages database. Check them out and see what you think!

Oz_Guyhttp://www.blogger.com/profile/08841966128049797586noreply@blogger.comtag:blogger.com,1999:blog-5679871.post-1090235194673313892004-07-19T21:06:00.000+10:002004-07-19T21:06:34.673+10:00

To a grilling from Aussie webmasters A lenthy discussion on why www.sensis.com.au didn't quite hit the sweet spot with Australian webmasters.

Oz_Guyhttp://www.blogger.com/profile/08841966128049797586noreply@blogger.comtag:blogger.com,1999:blog-5679871.post-1089467401861891012004-07-10T23:50:00.000+10:002004-07-10T23:50:01.860+10:00

Seth's Blog: The problem with search engine optimization The so-called "Marketing Guru" stumbles over the benefits of SEO and succeeds at over-simplifying what can be a very effective marketing technique. Danny Sullivan provides and excellent parallel to the PR industry in a forum post The point made is: Don't ignore SEO, but dont rely on it too heavily either - it can be a very effective part

Oz_Guyhttp://www.blogger.com/profile/08841966128049797586noreply@blogger.comtag:blogger.com,1999:blog-5679871.post-1088957720372462062004-07-05T02:15:00.000+10:002004-07-05T02:15:20.373+10:00

Yahoo! Search Yahoo! recently released a version of what may be soon live across the Yahoo network, which some interesting new features and cosmetic changes. MSN also reveals a look at their new search engine, tipped to be released in the very near future on MSN and NineMSN. Click here to check out the search.ninemsn

Oz_Guyhttp://www.blogger.com/profile/08841966128049797586noreply@blogger.comtag:blogger.com,1999:blog-5679871.post-1088316276514401752004-06-27T16:04:00.000+10:002004-06-27T16:04:36.513+10:00

The search merchants - theage.com.au An article which bashes new search engine Mooter a little, but goes further into explaining the competitive market that exists here in Australian amongst the search brands. With Sensis unveiling a look at their attempt at a search solution, competition has never looked so good in Australian and this should create a some good innovation for years to come.

Oz_Guyhttp://www.blogger.com/profile/08841966128049797586noreply@blogger.comtag:blogger.com,1999:blog-5679871.post-1088077625666608042004-06-24T21:47:00.000+10:002004-06-24T21:47:05.666+10:00

Sensis.com.au - Australia's own information source. After the acquisition of Looksmart assets and some soul searching in the search arena, Sensis has revealed a look at a new generation search engine with a focus on local search. The site offers 3 modes of searching including worldwide, Australian or within Australia. This last mode is represented by a second search box where you can type a

Oz_Guyhttp://www.blogger.com/profile/08841966128049797586noreply@blogger.comtag:blogger.com,1999:blog-5679871.post-1087188726519855152004-06-14T14:52:00.000+10:002004-06-14T14:52:06.520+10:00

Search Engine Watch Forums I have been a long time reader of Danny Sullivan's Search Engine Watch and have often wondered why he hasn't launched a forum before now. Looks like I'll be lurking around there as you can often find some very good advice from forum posts. Another good Asia and Pacific focused forum can be found at WebmasterWorld.

Oz_Guyhttp://www.blogger.com/profile/08841966128049797586noreply@blogger.comtag:blogger.com,1999:blog-5679871.post-1086761203057227702004-06-09T16:06:00.000+10:002004-06-09T16:08:53.690+10:00

Australian IT - Overture's good News As Overture completes another syndication deal in the Australian market, you would be forgiven for wondering where the competition is. In a relatively short period of time the article mentions Overture Australia has gained 85% reach to the Australian audience with potentially more to come. However, as we all know, reach does not equal market share, and even

Oz_Guyhttp://www.blogger.com/profile/08841966128049797586noreply@blogger.comtag:blogger.com,1999:blog-5679871.post-1085923613520942262004-05-30T23:26:00.000+10:002004-05-30T23:26:53.520+10:00

Mooter - Web Search Just a quick note to add to the big ninemsn/Overture news. Mooter is now showing Overture ads. It also looks like they dumbed down thier logo too. Its kinda furry now but loads much more quickly.

Oz_Guyhttp://www.blogger.com/profile/08841966128049797586noreply@blogger.comtag:blogger.com,1999:blog-5679871.post-1084886696065220182004-05-18T23:24:00.000+10:002004-05-18T23:24:56.066+10:00

Australian IT - Overture snares Ninemsn, f2 Overture signed two major deals recently while simultaneously striking a blow to competitors Looksmart and Google. The coveted ninemsn.com.au syndication is now in Overtures hands as of May 21 while the smaller f2 syndication was ripped from Google's possession in the same breath. The new distribution now gives Overture 70% reach in the Australian

Oz_Guyhttp://www.blogger.com/profile/08841966128049797586noreply@blogger.comtag:blogger.com,1999:blog-5679871.post-1084315936845072602004-05-12T08:52:00.000+10:002004-05-12T08:52:16.846+10:00

Google's Very Own Blog Looks like Google has begun their own blog to let people see a little more of what goes on inside the Googleplex and other global offices. It looks as though it may be a way of giving Google's point of view about all the press it seems to attract. Should make interesting reading....

Oz_Guyhttp://www.blogger.com/profile/08841966128049797586noreply@blogger.comtag:blogger.com,1999:blog-5679871.post-1084167276295542862004-05-10T15:34:00.000+10:002004-05-10T15:35:15.503+10:00

Form S-1 Not really worth mentioning now, but in case you have been asleep at the keyboard, Google has announced an IPO. The link will take you to the SEC website that lists all the fine print and the much reported letter from the founders.

Oz_Guyhttp://www.blogger.com/profile/08841966128049797586noreply@blogger.comtag:blogger.com,1999:blog-5679871.post-1083544385278974732004-05-03T10:33:00.000+10:002004-05-03T10:36:14.543+10:00

LookSmart Acquires Net Nanny Interesting move from the troubled search business Looksmart with the announcement of the acquisition of Net Nanny. The technology will allow Looksmart to further enhance their search offering to make content safer for children. The content filtering of todays search engines have come under fire many times in the past and Looksmart are set to position themselves as

Oz_Guyhttp://www.blogger.com/profile/08841966128049797586noreply@blogger.comtag:blogger.com,1999:blog-5679871.post-1083032549908329472004-04-27T12:22:00.000+10:002004-05-03T10:36:41.326+10:00

Andy Sleeman's Tri Squad Noticed this disturbing news appear at a syndication of a local newspaper. It appears aliens disguised as cuddly animals may be heading up an expeditionary force right here on Earth. I will try to confirm these reports ASAP.

Oz_Guyhttp://www.blogger.com/profile/08841966128049797586noreply@blogger.comtag:blogger.com,1999:blog-5679871.post-1082209595244443202004-04-17T23:46:00.000+10:002004-04-17T23:49:28.840+10:00

Google's spam plan forwarded to lawyers - www.smh.com.au A little follow up on the GMail saga. This article outlines the local Australian laws that would be breached if GMail goes ahead in its current form. Although the privacy outcry is mounting, personally i would like to have relevant text ads rather than any other type of advertising... just a thought.

Oz_Guyhttp://www.blogger.com/profile/08841966128049797586noreply@blogger.comtag:blogger.com,1999:blog-5679871.post-1081814369580524722004-04-13T09:59:00.000+10:002004-04-13T10:02:18.403+10:00

The power of search - smh.com.au Good article by the SMH regarding the search phenomenon in Australia with a wide variety of industry experts chipping in some advice on trends and where the search industry is heading. It outlines the significant challenge Google faces from competitors, the demands of the public and the rigors of becoming a verb. More and more, search engines will focus on

Oz_Guyhttp://www.blogger.com/profile/08841966128049797586noreply@blogger.comtag:blogger.com,1999:blog-5679871.post-1080817927349367502004-04-01T21:12:00.000+10:002004-04-01T21:14:45.216+10:00

Google Gmail Well its April Fool's day and everyone is speculating whether Google's new email offering is in fact a joke or a real launch of a beta email service. The service boasts a gig of space with full search capabilities for those hard to find emails. Also, the free service will be another platform for their popular text based advertising : Adwords. This process will require all email to

Oz_Guyhttp://www.blogger.com/profile/08841966128049797586noreply@blogger.com